Live cosmetic formulation
LabFocus
2026
Bring your ingredients to life. An exclusive area at Making Cosmetics dedicated to live formulation demonstrations, technical exchange and direct audience engagement.
LabFocus in action
Watch formulation come to life.
At LabFocus, ingredients move beyond theory and become a live experience. Formulations are developed in front of visitors, creating a practical moment of discovery, dialogue and technical exchange.
What is LabFocus?
A live laboratory at the heart of the exhibition.
At Making Cosmetics, Laboratorio Cosmopolita returns as an exhibitor and technical partner of the event, once again organising LabFocus.
Within a dedicated area, two fully equipped laboratory stations are set up, where exhibiting companies can book 30 minute demonstration slots to develop a cosmetic formulation live using ingredients from their own portfolio.
The result is a more immediate, practical and memorable experience for visitors, formulators and potential new customers.
LabFocus 2026
Participating companies.
Discover the companies taking part in LabFocus 2026 and see ingredients, technologies and formulation expertise come to life inside the laboratory.
Live at Making Cosmetics
Ingredients, formulation and audience in one shared space.
Why take part
Turn an ingredient into an experience.
Demonstrate
Show how it really works.
Take your raw material beyond the technical data sheet and demonstrate its use, behaviour and performance live within a cosmetic formulation.
What you can showcase
- Functional ingredients
- Performance and application
- Texture and formulation behaviour
- Synergies between ingredients
Communicate
Make innovation and uniqueness easier to understand.
A practical demonstration makes the value of a raw material easier to understand and helps your team communicate its technical and commercial benefits more effectively.
What the session can communicate
- A single active ingredient
- Claims and innovative concepts
- Application benefits
- Positioning and uniqueness
Engage
Create a moment of direct engagement with your audience.
Each session becomes an opportunity for direct interaction with visitors and potential customers, encouraging more meaningful conversations around the product.
What it can generate
- Greater attention for your stand and brand
- Direct dialogue with industry professionals
- Stronger recall of the ingredient
- New business opportunities
Technical and practical support
You can take part even without an R&D team at the exhibition.
One of the main challenges with live formulation demonstrations is having qualified technical staff available. That is why Laboratorio Cosmopolita provides a team of experienced specialist formulators.
Formulations can be defined in advance or developed together according to your communication objectives, allowing your team to focus on the technical, commercial and marketing narrative.
The format
Do not just describe your ingredient. Bring it to life.
A dedicated slot to develop a cosmetic formulation live.
Two fully equipped laboratory stations at the heart of the LabFocus area.
The Laboratorio Cosmopolita team can support you or manage the formulation directly.
LabFocus 2026
Take your ingredients from portfolio to laboratory.
Book your LabFocus slot and make the most of the visibility offered by Making Cosmetics, with the technical and organisational support of Laboratorio Cosmopolita.